Snoop Dogg has completed his purchase of Death Row Records.
The iconic rap stable released his 1993 debut album ‘Doggystyle’, before Snoop eventually departed the label.
The Death Row catalogue is one of the most storied in hip-hop, including classics from Tupac Shakur, Dr. Dre, and many more.
Snoop Dogg completed his procurement of Death Row this week, naming himself label head in the process.
He comments: “I am thrilled and appreciative of the opportunity to acquire the iconic and culturally significant Death Row Records brand, which has immense untapped future value…”
“It feels good to have ownership of the label I was part of at the beginning of my career and as one of the founding members. This is an extremely meaningful moment for me.
I would like to personally thank the teams at Blackstone, MNRK and especially David Kestnbaum, who worked collaboratively with me over several months to make this exciting homecoming a reality. I’m looking forward to building the next chapter of Death Row Records.”
Chris Taylor, President and CEO of MNRK Music Group, adds: “Snoop is clearly the executive to take Death Row into its next 30 years.
MNRK has been honored to oversee this legendary brand over the last decade and enjoyed introducing it to millions of new fans in 2021 through our award-winning 30th anniversary marketing campaign.”
